Some companies aren’t just dipping their toes into AI, they’re diving in headfirst | Umid Ali | Aza Ali | Ahmad
Marketing’s been riding in the backseat for too long and companies are feeling the loss of customer connection | Umid Ali | Aza Ali | Ahmad
Customers now live in a world where they expect their favorite brands to meet them wherever, whenever, and however they choose t… | Umid Ali | Aza Ali | Ahmad
The most inspiring companies and leaders aren’t just using AI as a tool — they’re embracing it as a catalyst for creativity, inn… | Umid Ali | Aza Ali | Ahmad
The semiconductor industry is now one of the most valuable sectors in the world, and it’s also one of the most exposed to global… | Umid Ali | Aza Ali | Ahmad
Commerce media networks are the next frontier in digital advertising, reaching beyond retail into finance, travel, and more | Umid Ali | Aza Ali | Ahmad
We seek to build trust with clients, colleagues, and communities by creating a culture where doing the right thing isn’t a choic… | Umid Ali | Aza Ali | Ahmad
Big companies are splitting into two camps when it comes to AI trust: the early investors and the wait-and-seers | Umid Ali | Aza Ali | Ahmad
This week at Viva Technology 2025, we’re excited to introduce agents at scale – a strategic framework designed to accelerate the… | Umid Ali | Aza Ali | Ahmad
While the $450 billion beauty industry continues to offer attractive growth potential, the market has become increasingly satura… | Umid Ali | Aza Ali | Ahmad
A thriving economy is only possible when everyone can participate and benefit | Umid Ali | Aza Ali | Ahmad
Unlocking opportunity: How a digital platform helps more students in Türkiye succeed | Umid Ali | Aza Ali | Ahmad
Our latest survey of 1,300 nurses across the United States dives deep into the state of the nursing workforce | Umid Ali | Aza Ali | Ahmad
McKinsey fellows support expanding disability-inclusive healthcare access | Umid Ali | Aza Ali | Ahmad
Helping nonprofits do more of what they do best – equipping people to succeed | Umid Ali | Aza Ali | Ahmad
The aviation industry is enjoying a welcome boost from resurgent postpandemic air travel demand | Umid Ali | Aza Ali | Ahmad
Burnt out but hyper-aware, Gen Z and millennials are rewriting the rules of wellness and where they spend | Umid Ali | Aza Ali | Ahmad